The paper wedding invitation has been the standard for a long while, the confusing part of the issue is the paper. There are a number of things that combined, create the paper stock for the invitation that creates the announcement of your wedding. There are a few other types of invitations and I will be covering them in later posts.
Paper weight,
This is the thickness of the paper . It is measured in a couple of ways,
International , A square metre of paper is wieghted and the result is in gsm, grams per square metre Business cards are usually around 148 gsm, photographic paper for your inkjet printer is around 300 gsm. The higher the number the thicker the paper and as a result generally the stiffer the paper.
Standard weights, A ream of paper (500) sheets of 20″X26″ paper is weighted the result is given in pounds , The business cards listed above would be 67 lb stock and the photo paper would be 80 lb stock. Please note Bond Paper uses a different size of sheet for its ream ,a nd as a result has a different pound rating just to totally confuse the issue.
There is very little similarity between the systems so trying to convert form one to the other can be frustrating, it is easier to make sure you know what system your vendor is using and sticking with that.
Type of Paper
For invitations the standard paper is cover stock of various weights depending on the invitation type, single panel invitations are generally made from a heavier stock than folding invitations with multiple panels, in order to make the folding easier. Paper can be laminated to produce a multi coloured layered appearance. The colour choices are virtually endless , the limiting factor is the appearance that you want to have for your invitations.
Colour,
As noted above the available colours are limited by your imagination, virtually any colour is available with a large number of specialty finishes, metalic, shimmering lines, irridesant, transparent, again the appearance of your invitation is the limiting factor.
Texture
The finish texture of the paper stock can add a great deal to the appearance of your invitation set. Everything from corduroy to paislies to designs that remind me strangely of the late sixties can be embossed into paper. If you can not find what you are interested in, custom embossing dies can be made but the cost does go at that point.
The text that appears on your invitation is likewise limited only by your imagination and the amount of text that you need to put on the invitation. Colour, font,size, laser printed, offset, thermographic , all are different methods of putting your words on the invitation, what works for you will depend on what you want.
More on invitations next week, if you have any questions drop me a line
info@distinctiveexpressions inc.com